Data Visualization using Tableau

Authors

Vijayakumar P

Rani C

Published

Apr 17, 2026

Welcome

In today’s data-driven world, the ability to communicate complex information through clear and compelling visual representations is an essential skill for managers, analysts, and decision-makers alike. Data Visualization Using Tableau directly addresses this need, equipping learners with the practical techniques to analyze data and transform it into meaningful insights that drive action across diverse industries.

This book covers the full visualization workflow, from foundational concepts of data visualization, graphical representations, and chart types, through Tableau’s core features including worksheets, data connections, custom calculations, and the Tableau Prep tool, to advanced topics such as building interactive dashboards, geographic mapping, and discovering powerful business insights through storytelling.

Whether you are a student stepping into the world of analytics or a professional looking to elevate your data communication skills, this book provides the conceptual grounding and hands-on practice to explore data confidently, identify patterns, and present findings that make an impact.


About the Authors

Vijayakumar P is an accomplished educator and data professional with over eight years of teaching and research experience in business analytics, data science, and HR analytics. He is a UGC Junior Research Fellow (JRF) and has qualified the UGC NET and SET in Management multiple times, reflecting his strong academic foundation.

Proficient in Python, R, STATA, SPSS, AMOS, PLS-SEM, Tableau, Power BI, Google Looker Studio, GitHub, and Excel , he has guided students and professionals in transforming data into actionable insights. His teaching spans business analytics using R and Python, HR metrics and dashboards, business forecasting, and business research methods, and he has also developed interactive eBooks to enhance hands-on learning.

Vijayakumar’s work is marked by clarity, precision, and innovation—whether in research, classroom teaching, or applied analytics—making data more accessible, impactful, and meaningful for decision-making.

Rani C Ph.D., is a dynamic educator and analytics-driven HR professional, passionate about transforming organizations and empowering people through innovative HR practices and evidence-based insights. With deep expertise spanning human resource management, training and development, compensation management, leadership, business law, HR analytics, and data visualization, she bridges the gap between classic HR functions and modern analytics. she has qualified the UGC NET in Management, reflecting her strong academic foundation.

Known for her mastery of R, SPSS, Tableau, Power BI, and Excel, Dr. Rani crafts compelling analyses and translates complex workforce data into clear, actionable strategies for growth and performance. Her unique combination of practical HR knowledge and advanced data skills makes her a sought-after mentor, collaborator, and thought leader in both academic and industry circles.

Dr. Rani is dedicated to helping individuals and organizations harness the power of HR analytics for smarter decision-making, continuous improvement, and sustainable leadership. Connect with her to explore the latest in HR trends, best practices in analytics, and inspiring conversations on building the workplaces of tomorrow.


References

Text Books

  • Learning Tableau. Milligan, J.N. (2022). (4th ed.). Packt Publishing.
  • Learning Tableau 2022: Create Effective Data Visualizations, Build Interactive Dashboards, and Transform Your Organization. Kriegel, M. (2022). Packt Publishing.
  • Communicating Data with Tableau: Designing, Developing, and Delivering Data Visualizations. Jones, J. (2014). O’Reilly Media.
  • Learning Tableau 2021: Create Effective Data Visualizations, Build Interactive Dashboards, and Transform Your Storytelling Skills. Krill, M. (2021). (5th ed.). Packt Publishing.
  • The Big Book of Dashboards: Visualizing Your Data Using Real-World Business Scenarios. Wexler, S., Shaffer, J., & Cotgreave, A. (2017). Wiley.

Reference Books

  • Practical Tableau: 100 Tips, Tutorials, and Strategies from a Tableau Zen Master. Caldwell, C. (2021). O’Reilly Media.
  • Tableau for Dummies. Murray, D. (2020). (3rd ed.). Wiley.